iMoist™ HU

Identification & Functionality

INCI Name

Hydroxyethyl Urea

Cosmetic Ingredients Functions

Anti-Tack Agent,

Conditioner,

Humectant,

Moisturizing Agent

CAS No.

1320-51-0

EC No.

215-304-0

Technologies

Cosmetic Ingredients

Product Families

Cosmetic Ingredients — Functionals

Conditioners & Emollients,

Other Functional Additives,

Sensory Modifiers

Features & Benefits

Benefit Claims

Anti-Aging,

Anti-Bacterial,

Antimicrobial,

Barrier Function Improvement,

Conditioning,

Humectancy,

Imparts Lubricity,

Improves Skin Elasticity,

Moisturizing,

Non-Tacky,

Sensory Enhancement,

Soft Feel,

Strengthening

Labeling Claims

Clean at Sephora,

Ulta Beauty's Conscious Beauty

Key Attributes

• Hydroxyethyl Urea is classified as skin conditioning agent and humectant.
• Hydroxyethyl Urea is a moisturizing agent that offers excellent moisturization and skin elasticity.
• It significantly improves sensory skin feel can be used in skin care products without imparting stickiness or tackiness to the formulation. Consequently, little or no addition of esthetic modifiers is required to improve final skin feel.
• H.U moisturizers and strengthens the skin’s barrier and improves penetration of other ingredients.
• As it aids in protein synthesis and provides skin with beneficial nitrogen. In addition, it boasts antibacterial, antiviral and antimicrobial properties.

Product Benifits

• It has better moisturizing ability compare with glycerin or other agents
• It can easy reach horniness and improve the elasticity of skin.
• It has better synergistic reaction with other agents.
• It has better skin feeling.

Hair care benefits:

• Affinitive to hair as it serves as a humectant and moisturizer as it forms a transparent, continuous and non-tacky film.
• Provides a soft texture and manageability.

Skin care benefits:

• Moisturizing, humectant and soothing properties.
• Used in facial moisturizers/lotion and anti-aging treatments.
• Imparts lubricous and moist feeling to skin.

Applications & Uses

Markets

Personal Care

Applications

Personal Care — Beauty & Care

Hair Care,

Skin Care

Application Format

Creams,

Leave On,

Lotions,

Rinse Off,

Serum

Hair Care Applications

Hair Conditioner

Skin Care Applications

Anti-Aging Products,

Face Lotion,

Facial Moisturizer

Use Level

0.5-5%

Recommended Uses

• It can be used in many kinds of cosmetics.
• If the cream system is acidity, it can be dissolved in water at first. then add this solution into the cream at 60℃ and the cream will be much stable.
• It easily dissolves in water.

Properties

Physical Form

Powder,

Solid

Soluble in

Water

Packaging & Availability

Packaging Information

Packing in carton, inner sealed with 1kg 20 aluminum foil bag. Packing in paper drum, inner sealed with 1kg 20 aluminum foil bag or 20kg plastic bag.

Storage & Handling

Shelf Life

3 years

Storage and Handling

3-year validity. Store at room temperature in a cool and dry place.