Wild Hibiscus Flower Company

About Us

About Us

Wild Hibiscus Flower Company was founded in Australia by Lee Etherington, whose background is food science, in 1999 with the creation of our first product, the Wild Hibiscus Flowers in Syrup. Being vertically integrated from the beginning the natural evolution of Wild Hibiscus has been from finished product supply B2B and B2C of finished products then to ingredients. These range from native Australian botanicals “bushtucker” to specializing in butterfly pea flowers with 11 years of growing to supply experience. Being a manufacturer Wild Hibiscus truly understands the importance of a quality ingredient that is consistent in all areas of supply. Wild Hibiscus supplies the same grade of flowers to fellow manufacturers as they use in their own products. There is only one grade of flower, the best, not commodity supply, specialized for the craft or specialty manufacturer.

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