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For Cross-Selling

Unlock hidden revenue across every account.

Increase Revenue
Increase Sales Volume

The Problem

Sales reps are missing revenue — not because customers aren’t interested, but because they can’t see the full opportunity.

01

Sales reps only sell what they know — not the full basket of your organization’s products. They focus only on the products they know best because they don’t have full visibility into your entire portfolio.

02

Cross-sell potential is lost in silos with reps only selling a fraction of what they could to each customer. Key product knowledge is buried in disconnected systems and static documents. Identifying white space depends on institutional knowledge instead of data-driven insights.

03

Customer data is fragmented. Duplicate customer IDs, missing application details, and broken account hierarchies make it impossible to know what customers should be buying.

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The Solution

Enable every rep to recommend the right products and prioritize high-impact opportunities for every customer.

01

Knowde centralizes your entire product catalog and supporting documents into a single, searchable source of truth.

02

Reps have everything they need at their fingertips to identify, prioritize and act on cross-sell opportunities. Guided search, filtering and offset capabilities make it easy to find the right products and make the right recommendations.

03

A 360 view of each of your customers automates product recommendations. With this, even new reps can make tailored recommendations based on purchase history, application fit and product gaps, every time.

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Positive Business Outcomes

Grow revenue faster by unlocking more value from your existing customer base.

01

Turn cross-selling into a repeatable growth engine, driven by data — not guesswork.

02

Enable every rep to sell the full portfolio, not just the products they know.

03

Accelerate revenue from underutilized SKUs and strengthen customer loyalty by delivering more tailored, high-impact product recommendations.

How We Do It

Step 1

Ingest all product knowledge. Knowde pulls in every relevant document — TDS, SDS, brochures, specs, training materials and more — to capture your full catalog of offerings.

Step 2

Organize your portfolio for search and discovery. Using our proprietary taxonomy and your business rules, Knowde structures your catalog by function, chemistry, and application — making it easy for reps to explore and recommend the right products.

Step 3

Consolidate and enrich your customer data. We unify fragmented customer records, enrich with firmographic insights, and map account hierarchies to build a complete picture of buying behavior.

Step 4

Classify customers by markets and applications. Knowde segments your customer base by end market and use case, helping you identify similar buyers and ideal cross-sell targets.

Step 5

Surface white space and product gaps. By mapping customer needs to your portfolio, Knowde automatically uncovers opportunities to expand wallet share.

Step 6

Return on Investment

15–30% increase in products sold per customer after 6–12 months

20–40% growth in average revenue per account through targeted cross-sell

50% faster identification of cross-sell opportunities

25–50% increase in sales rep productivity by reducing time spent searching for product information

Proof Points