Products in Hydrophilic Treatments: CI 77491

MiyoAQUA is a hydrophilic surface treatment based on alginate. This anionic polysaccharide is found naturally in oceans around the world in the cell walls of brown algae and kelp. Inorganic pigments such as iron oxide and pigmentary titanium dioxide surface treated with sodium alginate are highly hydrophilic and provide excellent dispersibility and re-dispersibility into the water phase.

Primrose silica coated pigments are hydrophilic pigments that are ideal for O/W and water-rich systems. The silica coating, with a refractive index similar to human skin, provides a soft focus effect by increasing diffuse reflection. As the trends towards O/W systems continues, Primrose pigments help overcome some of the typical drawbacks of O/W systems such as gritty feel, weak color development, and wet/dry color stability. In turn, chemists will be able to formulate systems with the “fresh” watery feel of O/W systems with the added benefit of soft focus color pigments