- INCI Name:Acrylates/Beheneth-25 Methacrylate Copolymer
- Functions:Thickener, Viscosity Modifier, Suspending Agent, Foam Booster, Emulsifier
- Labeling Claims:Preservative-free, Ulta Beauty's Conscious Beauty
RHEOMER® AB 25 T is a new hydrophobically modified alkali-swellable emulsion latex polymer (HASE) for Cleansing formulations. Supplied as a liquid, it is easy to use, with a pH-triggered dispersion. It is designed to provide high thickening efficiency, suspension properties and high clarity in low medium surfactant.