Brands in Treated Pigments & Powders

Primrose silica coated pigments are hydrophilic pigments that are ideal for O/W and water-rich systems. The silica coating, with a refractive index similar to human skin, provides a soft focus effect by increasing diffuse reflection. As the trends towards O/W systems continues, Primrose pigments help overcome some of the typical drawbacks of O/W systems such as gritty feel, weak color development, and wet/dry color stability. In turn, chemists will be able to formulate systems with the “fresh” watery feel of O/W systems with the added benefit of soft focus color pigments

Evonik is one of the leading producers of nanostructured metal oxides. These are highly pure aluminum oxides or titanium dioxides. Evonik's portfolio also consists of a growing range of hydrophobic and mixed oxides grades. AEROXIDE® fumed titanium dioxide and aluminum oxide products are applied in a wide range of markets and applications such as anti-blocking agent in PET films and heat stabilizer in silicone rubber. Evonik's experienced global Applied Technology team keeps developing new applications in close collaboration with customers.

Seribrite™ SS is a high whiteness sericite that provides slip and creaminess not achievable with other treated and untreated sericites.

MiyoAQUA is a hydrophilic surface treatment based on alginate. This anionic polysaccharide is found naturally in oceans around the world in the cell walls of brown algae and kelp. Inorganic pigments such as iron oxide and pigmentary titanium dioxide surface treated with sodium alginate are highly hydrophilic and provide excellent dispersibility and re-dispersibility into the water phase.

Over 15 years ago, Miyoshi Kasei introduced its novel Amino Acid surface treatment technology for cosmetic applications. This patented technology, designated NAI (replacing the original AI, animal-derived treatment) is based on the chemical bonding of Disodium Stearoyl Glutamate to pigments and substrates. The NAI treatment was quickly embraced worldwide because of its unique benefits. The Compatibility of NAI treated pigments in silicone-based systems has been amply demonstrated by their usage in a number of commercially available W/S liquid foundations. NAI and NAID is longwearing and provides a moist, dewy feel while being much easier to disperse in oils and silicones.

Isopropyl Titanium Triisostearate is a synthetic compound derived from fatty acid. When Iron Oxides are surface treated with Isopropyl Titanium Triisostearate, they display strong color development properties with increased adhesion to the skin. TPT is very reactive to almost all pigments and forms a uniform coating of lipophilic isostearate groups. There are abundant fatty ester groups on the treated surface; therefore, the titanate treated pigments can be easily wetted by and dispersed in organic vehicles, like esters, mineral oils or petrolatum. Oil absorption is substantially reduced, allowing the loading of pigments in the formula to be increased. TPT treated pigments are suitable for liquid foundations, lipsticks, blushes, eye shadows, and sunscreens.

ACT is a hybrid surface treatment consisting of vegetable derived amino acid, fatty acid metal soap and silane. Each component provides unique properties that synergistically make the ACT treatment one of the most effective treatments developed to date. (USP 6,482,441.) ACT treatment is applied to pigments and cosmetic substrates using Miyoshi America’s proprietary unique process, which allows for micronization and uniform surface treatment of individual particles.

Evonik's SIPERNAT® precipitated silicas are well-known and used as an anti-caking agent, carrier, stabilizer, defoamer, rheology controller, microplastic replacement, and numerous others. The SIPERNAT® product range provides a specialized product solution for many challenges. Through advanced product technology, custom application development and best-in-class handling expertise, Evonik's technical team supports customers in finding the right solution to step up the performance.