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LexFeel™ WOW is a 100% plant-based Cyclomethicone replacement. It is a lightweight, fast-spreading emollient with a powdery, non-greasy after-feel. The sensory and functional performance is equivalent to that of Cyclopentasiloxane (D5) and it is recommended for all applications, especially high-performing hair care applications.

INCI Name: C13-16 Isoparaffin, Triheptanoin

Functions: Emollient

Labeling Claims: Biodegradable, Clean at Sephora, Credo Clean Standard, From Renewable Resources

Benefit Claims: Emolliency, Hair Conditioning, Non-Greasy Feel, Powdery Feel, Rapid Absorption, Specific Sensory Performance, Spreadability

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Knowde Enhanced TDS

Identification & Functionality

Cosmetic Ingredients Functions
Primary Feedstocks
  • Sugarcane
  • Coconut
  • Castor

Features & Benefits

Product Features & Benefits
  • Fast spreading
  • High absorbency into skin
  • Complete sensory analysis results in equivalency to D5
  • Powdery, non-greasy, silicone-like afterfeel
  • Comparable sensory in hair serum to D5
  • Comparable performance in hair conditioning to D5
  • Dispersing emollient for pigments and inorganic UV filters
Green Chemistry & Sustainable Life Cycle Highlights

Sustainable Design: Sustainability is embedded in INOLEX's design philosophy. LexFeel™ WOW design was guided by the Principles of Green Chemistry and life cycle thinking.

The following are the green chemistry & sustainable life cycle highlights:

  • Non-persistent in the environment
  • Solvent-free process
  • Low-energy manufacturing process especially compared to the manufacture of silicones
  • 100% renewable plant feedstocks
  • Biodegradable

Applications & Uses

Application Format
Hair Care Applications
Use Level
max. 100%
Product Applications

Suitable for all applications

Instruction for Use

Add to oil phase, can be used in hot or cold process

Properties

Physical Form
Typical Properties
ValueUnitsTest Method / Conditions
Natural Origin Index1.0
Biobased Content100.0%

Regulatory & Compliance

Standards & Certifications
  • USDA Certified Biobased Content
  • Biodegradable
  • NSF/ANSI 305 Approved
  • Clean Beauty Preferred
  • Non-palm Derived
  • China IECIC Listed
  • Kosher Compliant
  • Vegan & Cruelty-free
  • Halal Certified

Technical Details & Test Data

LexFeel™ WOW Sensory Profile

LexFeel™ WOW - Lexfeel™ Wow Sensory Profile

LexFeel™ WOW Test Data

Immediate After-feel Residue Profile is Similar

LexFeel™ WOW - Lexfeel™ Wow Test Data

 

Cyclopentasiloxane and LexFeel™ WOW Dispersion

LexFeel™ WOW - Lexfeel™ Wow Test Data - 1

 

LexFeel™ WOW is Comparable to Cyclopentasiloxane in Natural Conditioning Formula

LexFeel™ WOW - Lexfeel™ Wow Test Data - 2