Potenza® Touch HP

Identification & Functionality

Chemical Family

Essential Oils

INCI Name

Cannabis Sativa Seed Oil

Ingredient Origin

Natural Origin,

Non-Animal Origin,

Plant Origin

CAS No.

89958-21-4

EC No.

289-644-3

Technologies

Cosmetic Ingredients

Product Families

Cosmetic Ingredients — Vitamins, Extracts & Oils

Fixed & Carrier Oils

Features & Benefits

Benefit Claims

Compatibility,

Controlled Release,

Ease of Formulation,

Emolliency,

Encapsulated Actives,

Enhanced Shelf Life,

Improved Stability,

Low Viscosity,

Non-Oily Feel,

Rapid Absorption,

Soft Feel,

Solubilizing,

Superior Performance,

Volatile

Labeling Claims

Clean at Sephora,

Credo Clean Standard,

Natural,

Naturally Derived,

Plant-Based,

Ulta Beauty's Conscious Beauty

Features and Benefits

The enhanced microencapsulation technology, allows for the following benefits:

• Water solubility
• Improved stability
• Effective absorption on the skin
• Improved efficiency
• Extended Shelf Life
• Touch activated formulations.
• Controlled release

The technology provides for “oil free” formulations, yet has the esthetically pleasing softness and emollient effect without feeling oily.

Applications & Uses

Markets

Personal Care

Applications

Personal Care — Beauty & Care

Hair Care,

Other Beauty & Care,

Skin Care

Application Format

Balm,

Creams,

Leave On,

Lotions,

Rinse Off,

Roll On,

Spray

Hair Care Applications

Hair Conditioner

Skin Care Applications

Body Cream,

Body Lotion,

Face Cream,

Face Lotion,

Hand Cream

Recommended Use Levels of PotenzaTM Touch HP – by weight

• Hand and face skin creams and lotions – 3% to 10%
• Antiperspirant roll-on – 3% to 5%
• Hair conditioner – 5% to 10%
• Insect repellent formulations to improve skin feel – 3% to 10%

Formulation Guidelines

Typically, the easiest way to incorporate Potenza^TM Touch H- is to simply add it as the last ingredient prior to adding any thickener or stabilizer.
Withholding some water from the formulation to be added to the Potenza^TM Touch HP- on a 1:1 basis prior to addition can be helpful.

Applications

Allows for inclusion in Cosmetic & Personal Care Applications such as:

• Balm
• Hand and face skin creams and lotions
• Spray & roll-on applications
• Encapsulations Helps By:
• Increased Stability of Volatile Actives
• Increased Product performance and Shelf Life
• Increased Speed to Market through easy formulation
• Works in water based low viscosity formulations

Properties

Physical Form

Capsules,

Suspension

Packaging & Availability

Packaging Type

Packets

Product Form

Potenza^TM Touch HP^TM - is delivered as a suspension in water in 0.5kg, 1kg and 5kgs packs.

Storage & Handling

Storage and Handling

Product can be stored for 12 months at 35 C without loss of performance.
Potenza^TM Touch HP^TM will cake and thicken over time. Insertion of a paddle stirrer at slow to medium speed will re-disperse the material easily over 1 or 2 hours.