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Novatext

The Innovation Company Brand

Supplier:The Innovation Company

Products:17

View All Novatext Products

Novatext® Velvet

INCI Name:Ethylene/Propylene Copolymer, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane, Hydrogenated Polyisobutene
Functions:Texturizing Agent, Emollient
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Softening, Soft Feel, Texturizing

Novatext® Velvet consists of silicones based texture modifiers and photostable emollients. It is a D4, D5 and D6 free with a soft and velvet skin feel. Novatext® Velvet brings mattness to formulations and it forms a light and dewy film.

Novatext® EOS Velvet Zn 20

INCI Name:Zinc Oxide, Ethylene/Propylene Copolymer, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane, CI 77947, Hydrogenated Polyisobutene
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Brightening, Skin Whitening, Texturizing

NOVATEXT® EOS is a range of texture modifiers and photostable emollients without D4 and D5 based on silicone beads and nanofine Titanium Oxyde or Zinc Oxyde composites. Thanks to theses composites, Novatext® EOS boost UVA and UVB protections and provide an instant optical ceramic effect for skin brightening and whitening application. The UV pigments are dispersed in such way, that they distribute evenly and offer maximum capacity of UV-screening. Novatext® EOS are available in different crystal sizes for different kinds of applications. This variety of crystal sizes along with the choice of emollient brings flexibility to formulating.

Novatext® EOS Mat Zn 10

INCI Name:CI 77947, Hydrogenated Polyisobutene, Zinc Oxide, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane, Ethylene/Propylene Copolymer
Functions:Emollient, Conditioner, UV Filter, Texturizing Agent
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Brightening, Texturizing, Skin Whitening, Conditioning, Emolliency

NOVATEXT® EOS is a range of texture modifiers and photostable emollients without D4 and D5 based on silicone beads and nanofine Titanium Oxyde or Zinc Oxyde composites. Thanks to theses composites, Novatext® EOS boost UVA and UVB protections and provide an instant optical ceramic effect for skin brightening and whitening application. The UV pigments are dispersed in such way, that they distribute evenly and offer maximum capacity of UV-screening. Novatext® EOS are available in different crystal sizes for different kinds of applications. This variety of crystal sizes along with the choice of emollient brings flexibility to formulating.

Novatext® Iridescent

INCI Name:Hydrogenated Polyisobutene, Dimethicone, Glyceryl Polyacrylate
Labeling Claims:Ulta Beauty's Conscious Beauty, Credo Clean Standard, Clean at Sephora

Novatext® iridescent brings viscosity to gels and emulsions. It also functions as a co-emulsifier reducing the need for traditional emulsifiers. Novatext® iridescent offers softness, slip and lubricity to formulations and it creates a continuous, yet breathing film.

Novatext® EOS Duo TR/Zn

INCI Name:CI 77947, Hydrogenated Polyisobutene, CI 77891, Zinc Oxide, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane, Titanium Dioxide, Ethylene/Propylene Copolymer
Functions:Emollient, Conditioner, UV Filter, Texturizing Agent
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Brightening, Texturizing, Skin Whitening, Conditioning, Emolliency

NOVATEXT® EOS is a range of texture modifiers and photostable emollients without D4 and D5 based on silicone beads and nanofine Titanium Oxyde or Zinc Oxyde composites. Thanks to theses composites, Novatext® EOS boost UVA and UVB protections and provide an instant optical ceramic effect for skin brightening and whitening application. The UV pigments are dispersed in such way, that they distribute evenly and offer maximum capacity of UV-screening. Novatext® EOS are available in different crystal sizes for different kinds of applications. This variety of crystal sizes along with the choice of emollient brings flexibility to formulating.

Novatext® EOS Mat TR 22 10

INCI Name:Hydrogenated Polyisobutene, CI 77891, Methicone, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane, Titanium Dioxide, Ethylene/Propylene Copolymer
Functions:UV Filter, Texturizing Agent, Emollient
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Brightening, Texturizing, UV Protection, Skin Whitening, Conditioning, Emolliency

NOVATEXT® EOS is a range of texture modifiers and photostable emollients without D4 and D5 based on silicone beads and nanofine Titanium Oxyde or Zinc Oxyde composites. Thanks to theses composites, Novatext® EOS boost UVA and UVB protections and provide an instant optical ceramic effect for skin brightening and whitening application. The UV pigments are dispersed in such way, that they distribute evenly and offer maximum capacity of UV-screening. Novatext® EOS are available in different crystal sizes for different kinds of applications. This variety of crystal sizes along with the choice of emollient brings flexibility to formulating.

Novatext® EOS Velvet TR 22 15

INCI Name:Ethylene/Propylene Copolymer, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane, Titanium Dioxide, Hydrogenated Polyisobutene, CI 77891, Methicone, Styrene/Acrylates Copolymer
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:UV Protection, Brightening, Skin Whitening, Texturizing

NOVATEXT® EOS is a range of texture modifiers and photostable emollients without D4 and D5 based on silicone beads and nanofine Titanium Oxyde or Zinc Oxyde composites. Thanks to theses composites, Novatext® EOS boost UVA and UVB protections and provide an instant optical ceramic effect for skin brightening and whitening application. The UV pigments are dispersed in such way, that they distribute evenly and offer maximum capacity of UV-screening. Novatext® EOS are available in different crystal sizes for different kinds of applications. This variety of crystal sizes along with the choice of emollient brings flexibility to formulating.

Novatext® Ceramic Mat 10

INCI Name:Hydrogenated Polyisobutene, Boron Nitride, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane, Ethylene/Propylene Copolymer
Functions:Conditioner, Matting Agent, Anti-Tack Agent, Emollient
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Soft Feel, Brightening, Texturizing, Softening, Silky Feel, Skin Whitening, Mattifying Effect, Cushioning Effect, Skin Lightening, Rich Feel

NOVATEXT® CERAMIC is a range of texture modifiers and photostable emollients without D4 and D5 based on silicone beads and ultra soft Boron Nitride. This range provides instant optical illusion ceramic effect for skin brightening and whitening application. Novatext® Ceramic Mat 10 reduces the tackiness of formulations and has mattifying and skin lightening effect. Novatext® Ceramic Mat 20 has a rich feel upon application and provides mattifying and skin whitening effect. Novatext® Ceramic Velvet 15 has a soft and silky fee and provides cushion and skin brightening effect. Novatext® Ceramic Velvet 20 has a luxurious and velvety skin feel and provides whitening effect.

Novatext® EOS Velvet TR 45 25

INCI Name:Ethylene/Propylene Copolymer, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane, Titanium Dioxide, Triethoxycaprylylsilane, Hydrogenated Polyisobutene, CI 77891
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Brightening, Skin Whitening, Aesthethic Enhancement, Texturizing

NOVATEXT® EOS is a range of texture modifiers and photostable emollients without D4 and D5 based on silicone beads and nanofine Titanium Oxyde or Zinc Oxyde composites. Thanks to theses composites, Novatext® EOS boost UVA and UVB protections and provide an instant optical ceramic effect for skin brightening and whitening application. The UV pigments are dispersed in such way, that they distribute evenly and offer maximum capacity of UV-screening. Novatext® EOS are available in different crystal sizes for different kinds of applications. This variety of crystal sizes along with the choice of emollient brings flexibility to formulating.

INCI Name:Hydrogenated Polyisobutene, Ethylene/Propylene Copolymer, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Mattifying Effect, Softening, Smoothing

Novatext® Mat reduces the tackiness of formulations and it has the highest mattifying effect of all the Novatext® products. Novatext® Mat has a rich feel upon application and it provides a dry and smooth skin feel.

INCI Name:Ethylene/Propylene Copolymer, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane, Hydrogenated Polyisobutene
Functions:Matting Agent, Slip Agent
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Softening, Smoothing, Texturizing, Mattifying Effect

Novatext® Mat consists of silicones based texture modifiers and photostable emollients. It is a D4, D5 and D6 free with a dry and smooth skin feel. Novatext® Mat reduces the tackiness of formulations and has a high mattifying effect upon application.

Novatext® Rich

INCI Name:Hydrogenated Polyisobutene, Ethylene/Propylene Copolymer, Vinyl Dimethicone/Methicone Silsesquioxane Crosspolymer, Polymethylsilsesquioxane
Labeling Claims:Ulta Beauty's Conscious Beauty
Benefit Claims:Mattifying Effect

Novatext® Rich brings viscosity to all cosmetic applications. It has a strong mattifying effect and is the most viscous of all Novatext® products.

Knowde Brand Summary

Features & Benefits

Benefit Claims: Aesthethic Enhancement,
Brightening,
Conditioning,
Cushioning Effect,
Emolliency,
Imparts Lubricity,
Mattifying Effect,
Rich Feel,
Silky Feel,
Skin Lightening,
Skin Whitening,
Smoothing,
Soft Feel,
Softening,
Texturizing,
UV Protection
Labeling Claims: Clean at Sephora,
Credo Clean Standard,
Ulta Beauty's Conscious Beauty

Applications & Uses

Markets: Personal Care
Applications: Beauty & Care
Color Cosmetics,
Skin Care,
Sun Care