PemuPur™ START polymer

Identification & Functionality

INCI Name

Cellulose Gum,

Microcrystalline Cellulose,

Sphingomonas Ferment Extract

Ingredient Origin

Natural Origin

Cosmetic Ingredients Functions

Emulsifier,

Emulsifier (O/W),

Suspending Agent,

Thickener,

Viscosity Modifier

Technologies

Cosmetic Ingredients

Product Families

Cosmetic Ingredients — Functionals

Emulsifiers, Solubilizers & Dispersants,

Rheology Modifiers,

Texturizers & Fillers

Nature Based Materials

• Conifer trees (Coniferophyta) - Worldwide
• Ferment Extract (Sphingomonas) - China

Features & Benefits

Benefit Claims

Broad pH Stability,

Cold Processable,

Compatibility,

Emulsifying,

Emulsion Stabiliser,

Excellent Flexibility,

Excellent Stability,

Hot Processable,

Light Feel,

Mild,

Non-Sticky,

Refreshing,

Sensory Enhancement,

Soft Feel,

Sprayability,

Stabilizing,

Suitable for Sensitive Skin

Labeling Claims

Biodegradable,

Natural,

Naturally Derived,

Non-Toxic,

Odor-free,

Sustainable,

Vegan

Features and Benefits

• Allows for cold or hot processing enabling flexible processing requirements
• CFDA compliant
• Compatibility with a broad range of oils
• Enhanced sensory - light, refreshing and light residue
• Fluid & Sprayable O/W emulsion over a pH range of 3-8
• From 10% to 50 % oil phase with oils of medium to high polarities
• High emulsion stability at low use levels
• Non-persistent/Non-toxic

Product Highlights

A unique natural-derived polymeric emulsifier providing excellent stabilization capabilities at low use level while offering a fresh and quick break sensory. This innovative ingredient won Gold in the 2022 Innovation Zone Best Ingredient Award for Functional materials at in-cosmetics® Global

Applications & Uses

Markets

Personal Care

Applications

Personal Care — Beauty & Care

Bath & Shower,

Color Cosmetics,

Hair Care,

Skin Care,

Sun Care

Application Format

Creams,

Gel,

Leave On,

Lotions,

Serum,

Spray,

Stick

Bath & Shower Applications

Foot Cleansers

Color Cosmetic Applications

Blush,

Lipstick

Hair Care Applications

Hair Creams

Skin Care Applications

Body Cream,

Body Lotion,

Eye Mask,

Eye Serum,

Foot Moisturizer,

Hand Cream,

Skin Gel,

Skin Serums

Sun Care Applications

After Sun Products,

Sunscreen Cream,

Sunscreen Spray

Use Level

0.5 - 1 wt%

Properties

Physical Form

Powder,

Solid

Odor

Odorless

Appearance

White powder

Microbiological Values

	Value	Units	Test Method / Conditions
Total Aerobic Plate Count	max. 500	cfu/g	MI-10-01-D09
Escherichia coli	Absent	—	6TV0001
Staphylococcus aureus	Absent	—	6TV0001
Total Yeast and Molds Count	max. 100	cfu/g	MI-10-01-D09
Pseudomonas aeruginosa	Absent	—	6TV0001

Specifications

	Value	Units	Test Method / Conditions
Renewable Carbon Index	min. 0.50	—	—
Particle Size (DV50)	65 - 85	μm	N01301
Loss on Drying	max. 10	%	CC-10-01-B9
Viscosity (at 25°C)	700 - 900	mPa.s	CC-10-01-B2
Candida albicans	Absent	—	6TV0001
pH (0.7% in DI Water)	6 - 8	—	CC-10-01-B2

Regulatory & Compliance

Certifications & Compliance

CFDA Compliant (China),

ISO 16128

Regulatory Status

• PemuPur™ START polymer is widely registered on chemical inventories across the globe. For specific status, please consult the most recent Safety Data Sheet or contact your local Lubrizol representative.
• China compliant
• 96% Natural origin content (ISO 16128), readily biodegradable (OECD 301 B), vegan

Storage & Handling

Storage Information & Retest Period

• Store in a dry, well-ventilated place. Keep containers closed when not in use. Consult the Safety Data Sheet (SDS) for additional pertinent information.
• Recommended retest period is 730 days from the date of manufacture.