Knowde Enhanced TDS
Identification & Functionality
- INCI Name
- Ingredient Origin
- Cosmetic Ingredients Functions
- Technologies
Features & Benefits
- Benefit Claims
- SEAWEED
An Ocean of Benefits for the Hair
The algae are among the oldest living beings on the planet. The first seaweed arose more than 2 billion years ago, before the division of the animal and plant kingdoms.
With the genetic code inherited from the beginning of life on Earth, before the division of the kingdoms, algae, even though being primitive plants, can produce substances present in both animals and vegetables.
In the evolutionary chain, we humans, are heirs of this code, and that’s why our organism is able to recognize the molecules present in algae that have affinity with the keratin present in our hair and thus establish a network of benefits that acts on our strands of hair.
ORMAGEL XPU is a high-performance active ingredient for the treatment of hair.
- Product Features
Ormagel XPU is a high-performance active ingredient for the treatment of hair, developed through the extraction of red and brown algae in special conditions, using a proprietary technology (MPCS) that modifies the plant cell structure and allows for the extraction of highly active fractions.
The careful combination of molecules extracted from different algae result in an ingredient with an enhanced cosmetic activity.
Ormagel XPU is substantive to hair due to affinity between sulphated polysaccharides present in the algae with the keratin amino radicals, forming a protective, moisturizing mesh over the hair fibers.
- Benefits
- Cuticle Alignment, Gloss, Hair Hidration, Hair Protection, Repair
Applications & Uses
- Markets
- Applications
- Hair Care Applications
- Skin Care Applications
- Use Level
- 0.8 - 5.0%
- Usage Guidelines
Product % Hair Dye 0.8 to 2.0 Shampoo 0.8 to 3.0 Conditioner 0.8 to 3.0 Leave On 0.8 to 3.0 Hair Mask 1.5 to 3.0 Straightening 2.0 to 5.0 Ampoule 2.0 to 5.0
Regulatory & Compliance
- Certifications & Compliance
Technical Details & Test Data
- Test Data
MOISTURIZATION OF THE CHEMICALLY DAMAGED HAIR
ORMAGEL XPU increases hair moisture by 18% in chemically damaged hair.
WATER RETENTION ENTHALPY OF VAPORIZATION
ORMAGEL XPU increases the water retention in the hair. This difference in evaporation profiles shows that the water retained in the hair treated with products formulated with ORMAGEL XPU is adsorbed in a more complex form than the water adsorbed in the hair treated with products formulated without ORMAGEL XPU.
MEASUREMENT OF GLOSS
The substantive mesh of polysaccharides of ORMAGEL XPU aligns the cuticles of hair, recovering its gloss and healthy/natural look.
SCALP PROTECTION
CUTICLE ALIGNMENT
ORMAGEL XPU protects and aligns the cuticles of hair.
Control
Intact cuticle, positioned along the hair strand
HAIR STRAIGHTENED WITHOUT ORMAGEL XPU
Damaged and open cuticles
HAIR STRAIGHTENED WITH ORMAGEL XPU
Intact cuticles, protected and positioned along the hair strand