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Sensogel™ Novus

1 of 2 products in this brand
Sensogel™ Novus is a novel rheology and sensory additive for the water phase of cosmetic products. It can thicken and stabilize O/W emulsions and even create O/W emulsions without the presence of an emulsifier. By increasing its dosage in the same or similar formulation, it can develop a range of textures from sprays, lotion, cream, and to butter while delivering a light, fresh, and moisturizing sensory during and after the application on skin.

INCI Name: C13-14 Alkane, C15-23 Alkane, Decyl Glucoside, Hydroxyethyl Acrylate/Sodium Acryloyldimethyl Taurate Copolymer

Functions: Emulsifier, Emulsifier (O/W), Emulsion Stabilizer, Sensory Additive, Stabilizer, Thickener, Viscosity Modifier

Labeling Claims: Acrylamide-free, Credo Clean Standard, Ethylene Oxide-free, Non-Irritant, Oil-free, PEG-free, Silicone-free, Sustainable, Ulta Beauty's Conscious Beauty

Certifications & Compliance: RSPO MassBalance Certified

Knowde Enhanced TDS

Identification & Functionality

Chemical Family
EINECS NO.
232-455-8

Features & Benefits

Features and Benefits

Easy Formulation/product Development for Personal Care Products

  • Fresh, soft, easy absorbing, moisturizing, and non-tacky sensory
  • Works in pH 2 -12, and cold/hot process
  • 3 -in-1 product: Emulsifier, thickener, and stabilizer in one Sensogel NOVUS
  • Thicken and compatible with a wide range of polar solvents – glycerin, ethanol, acetone, etc.

 

Safe to Skin for the Global Markets

  • No irritation to skin and eye from the Repeated Insult Patch test and Hen’s Egg Test Choriollantoic Membrane, respectively.
  • Comply with all global regulations, including China, etc.
  • Free of ingredient names commonly found on consumer black lists.
  • EWG rating of 1 (one) for all Sensogel NOVUS ingredients.

 

Easy Manufacturing

  • Stable product. No need to re-mix for manufacturing
  • Steady dose response
  • Incorporate into either water phase or oil phase

Applications & Uses

Color Cosmetic Applications
Personal Hygiene Applications
Sun Care Applications
Treatment Product Applications
Applications
  • Fine, rich skin and hair care lotion, cream, and cream-gel with fresh, soft, easy absorbing, and non-tacky texture
  • Low pH formulations: Skin peeling, Self-Tanning, Acne treatment, Hair color/Perm, Bleaching, etc.
  • Sun care and after-sun products
  • Facial mask sheets
  • Cleansers, make-up remover, etc.
How to Use
  • 0.5 – 3% in the O/W formulation with the emulsifiers
  • 1- 4% in the O/W formulation without the emulsifiers
  • Preferred process – 1) Add Sensogel into oil phase, 2) Add water phase into the oil phase while mixing to form O/W emulsion; 3) cab be cold/cold or hot/hot process.
  • 2nd Preferred Process – 1) Mix Sensogel into water to a water gel, 2) Mix oil phase into water phase to a O/W emulsion, 3) Hot/ Hot or Cold/Cold process.
  • Add after the O/W emulsion step; make sure it is well-mixed to ensure a complete dissolution of Sensogel.

Properties

Physical Form
Odor
None to slightly aliphatic
Appearance
Opaque thick gel
Specifications
ValueUnitsTest Method / Conditions
pH (at 25°C, 1.2% W/W Dispersion in Water)6 - 8
Bulk Viscosity (at 25°C, 10 rpm, SP # 6)40,000 - 120,000cP
Bulk Viscosity (2% W/W Dispersion in Distilled Water, 25°C, 5 rpm, SP #5)45,000 – 85,000cP
Bulk Viscosity (1.2% W/W Dispersion in Distilled Water, at 25°C, 5 rpm, SP #3)10,000 – 35,000cP
Dry Residue57 - 63%

Regulatory & Compliance

Certifications & Compliance
Regulatory

Sensogel  NOVUS complies with all global regulations, including China. Its INCI name, without Isoparaffin, PEG & other ingredients commonly found on consumer black lists, is marketing-friendly. It is safe and free of hazardous acrylamide monomer. From the RIPT (54 subjects) test and the HET-CAM test, it exhibits no irritation to skin and eyes. This combination of sourcing, composition, and safety profile makes this ingredient suitable for clean beauty formulations.

Packaging & Availability

Packaging Type
Packaging

20 kg in 5 gallon plastic pail.

Storage & Handling

Storage
  • Store the product in its original package, sealed tightly, protect it from fire and high temperature.
  • After each use, seal the package immediately and tightly to prevent it from drying.